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Workshops: Agendashift Outside-in Strategy Review (OI-SR)


PLEASE NOTE: These workshop pages are no longer maintained. From the Agendashift Academy site please see instead these standalone workshops addressing different aspects of organisation development and deliverable by authorised facilitators and trainers alike:

Deliverable by authorised trainers only:

Assuming meaningful interest in the issues under consideration (i.e. “skin in the game”), they are suitable for participants of all levels of experience. Some stakeholder involvement may be valuable also.

If interested in holding any of the above workshops or hosting Leading in a Transforming Organisation as public training, Contact us.


The Agendashift Outside-in Strategy Review (OI-SR) is described in the 2019 book Right to Left: The digital leader’s guide to Lean and Agile. It comprises five sessions:

  1. Timeframe, strategic drivers/challenges, etc – with Celebration-5W

  2. As given in the Outside-in Strategy Review (OI-SR) template, the outside-in questions – capturing objectives for each of the following five layers in turn, sequenced to expose internal contradictions when looking back up/out in the customer direction:

    1. Customer – “What's happening when we’re reaching the right customers, meeting their strategic needs1?”
    2. Organisation – “When we’re meeting those strategic needs, what kind of organisation are we?”
    3. Product – “Through what products and services are we meeting those strategic needs?”
    4. Platform – “When we’re that kind of organisation, meeting those strategic needs, delivering those products and services, what are the defining/critical capabilities that make it all possible?”
    5. Team(s) – “When we’re achieving all of the above, what kind(s) of team(s) are we?”

    1Strategic needs: Their needs, our strategy

  3. From Obstacles to Outcomes – with 15-minute FOTO

  4. Structure a plan

  5. Developing options – with the Agendashift Experiment A3 template

May be augemented by the Agendashift Outside-in Strategy Readiness assessment – an inside-out look at your capability to develop and pursue outside-in strategy.

Workshop materials are available via the partner programme.

Outside-in Strategy Review

This workshop is available for private use only. The longer workshop Wholehearted:OKR – Integrating strategy, development, and delivery is available both publicly and privately, and incorporates all the material of the Outside-in Strategy Review. The shorter Impact! Story, Strategy, and Outcomes for Products and Services concentrates on the Customer layer (and indirectly the Organisation and Product layers). Our several Transformation Strategy Workshops can be seen as focusing mainly on the Platform and Team(s) layers.

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Copyright © 2015-2024 Agendashift Ltd (formerly Positive Incline Ltd). All rights reserved. The page Agendashift Outside-in Strategy Review (OI-SR) by Mike Burrows of Agendashift Ltd is licensed under the Creative Commons Attribution-ShareAlike 4.0 International License. To view a copy of this license, visit https://creativecommons.org/licenses/by-sa/4.0/.


Source text maintained at github.com/asplake/agendashift-open/tree/master/workshops/outside-in-strategy-review.md (github.com)

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About us

Agendashift™ is brought to you by Agendashift Ltd (formerly Positive Incline Ltd), UK-based specialists in leadership, engagement, strategy, and change. Founder Mike Burrows came to prominence in the Lean-Agile community as the originator of Kanban’s values model, out of which came his first book, Kanban from the Inside (2014). His more recent books Agendashift (2nd edition 2021) and Right to Left (2019, audiobook 2020) bring a resolutely needs-based and outcome-oriented perspective to change, transformation, and the Lean-Agile landscape as a whole, contributing meanwhile a number of popular tools, games, and other resources. He works as a consultant, facilitator, and trainer, and as a keynote speaker at events public and private around the world.


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